It is now four weeks and one day since the Google March 2024 core update started rolling out, 29 days since it started and yes, it is not done rolling out yet. Google’s Danny Sullivan and John Mueller both confirmed that yesterday, even though Google’s search status dashboard says the same thing.
Danny Sullivan said on X, “It’s still rolling out” and referenced material from its earlier blog post on the topic. Here are those posts:
“The March 2024 core update is a more complex update than our usual core updates, involving changes to multiple core systems. It also marks an evolution in how we identify the helpfulness of content….
As this is a complex update, the rollout may take up to a month. It’s likely…
— Google SearchLiaison (@searchliaison) April 2, 2024
It’s still rolling out.
— Google SearchLiaison (@searchliaison) April 2, 2024
John Mueller said on Reddit, “No, it’s not complete. It’ll be labeled complete when it’s finished rolling out.”
He then offered some advice saying that you should always work to make things better on your site, while also trying to diversify traffic beyond Google organic search. He wrote:
Regardless, if you have noticed things that are worth improving on your site, I’d go ahead and get things done. The idea is not to make changes just for search engines, right? Your users will be happy if you can make things better even if search engines haven’t updated their view of your site yet.
Also, while I don’t know your site, one thing you can do regardless of anything is to work out how you can grow alternate sources of traffic, so that when search engines revamp their opinion of your site, you’ll have less strong fluctuations (make things more independent of search engines). And, once you go down this path, you’ll probably also notice that you focus more on building out value for users (because you want them to come & visit & recommend on their own) – which is ultimately what search engines want too.
As you saw, I covered there have still been zero helpful content recoveries while also seeing there were core update recoveries. Here are our previous stories on these updates:
The Google search results are still somewhat turbulent, according to the ranking tools. I will say that the SEO chatter around these updates and movements around these updates has calmed a lot, despite the tracking tools showing movement.
Here is what the tools have shown over the past month or so:
Have any of you seen any recent movement?
I suspect the update will be done very soon, since I just posted that it is still rolling out – that is what normally happens. 😛
Source link : Seroundtable.com
