Targeting

SEO

Targeting Zero Search Volume Keywords That Bring Loads of Traffic and Conversions

SEO 101 says that you should pursue keywords that have high search volumes, meaning that lots of users are searching…

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SEO News

TikTok tightens teen ad targeting and boosts AI transparency

TikTok implemented new restrictions on ads targeting teens and introduced AI disclosure requirements for advertisers. Why we care. These changes…

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SEO News

Google expands Audience Signal Targeting to App campaigns

Google quietly expanded availability of Audience Signal Targeting for App campaigns, a feature previously only available for Performance Max campaigns.…

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SEO

Everything You Need to Know About CTV Audience Targeting (in under 60 minutes)

****: Jul 16, 2024 1:00 EDT (10:00PDT) Speakers:Tori Cipollone, Senior Platform Experience Manager, MNTN One of the major challenges of…

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SEO

GA4 Update Brings Alignment With Google Ads Targeting

Google announced an update to the advertising section within Google Analytics 4 (GA4). The enhancement aims to clarify and align…

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SEO News

LinkedIn drops user targeting based on Groups data

LinkedIn has confirmed it will stop allowing advertisers to target users based on data gleaned from their participation in LinkedIn…

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SEO

The Ultimate Beginner’s Guide to YouTube Ad Targeting (2024)

Are your next best customers on YouTube? The easy-to-follow tips in this guide will help them find you. #seotips #seo…

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SEO News

The Ultimate Beginner’s Guide to YouTube Ad Targeting (2024)

Have you ever wondered how some brands appear in front of just the right audience on YouTube, as if by…

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SEO News

B2B audience targeting: Meta Ads as an alternative to LinkedIn

What if you could get your ads in front of your ideal customers for a fraction of the price? LinkedIn…

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SEO News

Meta announces major audience targeting and insights update

Meta launched new audience insight and targeting options within its Advantage+ Shopping Campaigns. These new capabilities allow you to generate…

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