System

User experience and search engine optimization (SEO) often need clarification despite their close relationship in digital marketing. User experience design…

A few weeks ago, Google announced it is doing away with how it does credits and disputes for Local Service…

AI is terraforming tech. The content and SEO ecosystem is undergoing a massive structural change. Human-written content gains value faster…

Danny Sullivan, the Google Search Liaison, said it again, that “there’s clearly more we should be doing” with ranking websites…

I cover the old HCU(X) classifier, site-level quality algorithms, the counterbalancing of systems, and how the transition has been as…

Meta advertisers claim the cost of running campaigns across it platforms has surged due to ongoing issues with its algorithm.…

Marie Haynes. March 27, 2024. The helpful content system has changed. As of March 2024, it is no longer its…

Amazon apologized to advertisers after its automated advertising system charged them to promote products they couldn’t sell. The retail giant…

I’m going to flip the script for this post, which I rarely do. I’ll start with where I think the…

Google’s SearchLiaison recently provided valuable clarification on the workings of the Helpful Content System, which assesses the quality of website…