Ad Strength is not a “major factor” that stops a keyword from going to auction, despite what some advertisers may…
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Ginny Marvin, Google’s Ads Liaison, said again “Ad Strength is not used in the auction.” She wrote this on X…
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Some Google advertisers are convinced Ad Strength is a pointless metric that should be ignored. The diagnostic tool, touted by…
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Google is testing a new user interface treatment for the Google Ads diagnostic insights view. This new UI highlighted an…
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Now that you know your Brand Authority score, how can you supplement this data with your Moz Pro Campaign? Before…
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Mitul Gandhi As a longtime data-driven serial entrepreneur, information architect and SEO veteran, Mitul has developed a blend of vast…
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A new metric, called Brand Authority, is now available in the Moz Pro SEO toolset and the Moz API, the…
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Last June, Google began testing a “profile strength” widget or status icon that shows you if you need to do…
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With Google’s plans to drop support for expanded text ads for responsive search ads, some paid search experts are asking…
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