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SEO News

Google Ads Similar Product Carousel

Google has a similar products section and carousel for Google Ads sponsored listings. We have seen similar products and similar…

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SEO

Leveraging Facebook Lookalike Audiences: Expanding Your Reach with Similar Users

In the realm of digital marketing, audience targeting stands as a cornerstone strategy. It allows businesses to focus their marketing…

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SEO News

Microsoft Advertising testing new interface similar to Google Ads

Microsoft Advertising is piloting a new user interface for select users. The platform is yet to confirm a timeline of…

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SEO News

Reminder – Google’s similar audiences are being removed

This is a gentle reminder that on August 1, Google will remove similar audiences (or segments) from all ad groups…

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SEO News

How to maintain targeting capabilities even without Google Ads similar audiences

Similar audiences have been a valuable tool for expanding prospecting efforts and improving the scale and quality of Google Ads…

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SEO News

Google Ads Tests Show Similar Button

Google Ads seems to be testing a “show similar” button in the product carousel of sponsored listings. When you click…

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SEO

Google Local Listing “Similar To” Showing Similar Restaurants

Google may show similar businesses or restaurants in the local business listing of a competing business or restaurant. This “similar…

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SEO News

How to transition away from Google Ads similar audience segments

Google’s similar audiences (or segments) will be removed from all ad groups and campaigns starting Aug. 1, 2023.  These audiences…

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