PPC

Online leads are not all equal. The quality of those leads ultimately matters in driving meaningful business outcomes. Focusing on…

When your business is in the news or getting attention online, it’s an opportunity for PPC teams. If the publicity…

Plenty of tools promise to offer excellent PPC data and insights. However, they usually come at a cost. But if…

Pay-per-click (PPC) ads drive results quickly. But you need the best pay-per-click tools to implement an effective strategy and achieve…

Historically, PPC marketers are accustomed to spending hours behind a spreadsheet crunching numbers, analyzing bid ******, finding statistical significance for…

  June 2023 was a big month for PPC updates, with many new features and changes announced. Read on to…

In today’s digital landscape, online advertising has become a necessity for businesses seeking to reach their target audience and drive…

PPC advertising can be a game-changing tool for small businesses looking to kickstart sales or increase brand awareness. Unfortunately, it’s…

This week in search, we had yet another week of heated Google search ranking volatility without a confirmed Google search…

Whether you’re opening retail locations in a new state or selling your software in a new country, entering a new…