Pitfalls

SEO News

Better PPC account health in 2024: How to avoid modern pitfalls and wasted spend

Regular audits of Google Ads and Microsoft Advertising campaigns are crucial for PPC marketers. Failing to do so can result…

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SEO News

Top 5 SEO data pitfalls to avoid for accurate analysis and reporting

If you work in marketing or SEO, looking at data is essential to your day-to-day. You’re probably analyzing performance to…

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SEO News

12 SEO pitfalls to avoid during a website platform migration

Migrating to a new website platform can be a necessary step for businesses looking to scale up or embrace new…

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SEO News

7 LinkedIn advertising pitfalls: Where your B2B ads setup might stumble

LinkedIn is a powerful way to connect with a targeted B2B audience through its advertising capabilities. However, LinkedIn ad campaigns…

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SEO News

Automated Content Generation for SEO: GPT-3 Possibilities & Pitfalls

Since the arrival of GPT-3, content generators have multiplied the use cases for SEO. It seems a bi-monthly update to…

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SEO News

Maximize Your Keyword Strategy Impact: Avoid These 5 Common Pitfalls

Pitfall #1: You Include Branded Keywords in the Mix Branded organic traffic is not SEO traffic. The navigational keywords related…

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