Observations

It’s been over a month since Google officially rolled out AI Overviews to broader users.  The transition from SGE to…

There’s a lot of evolution in AI search happening in April!. As we move into May, we are seeing strong…

What a month it’s been for AI search technology! After almost a year of testing in labs, Google took the…

Google’s March 2024 core update will hands down be one of the most talked-about SEO topics of the year, if…

This has been an exciting past month in Generative AI and Search! We released exclusive findings on Perplexity. Our Generative…

At BrightEdge, our Generative Parser TechnologyTM  has provided us a front-row seat to the evolving landscape of Google’s Search Generative…

It’s a tale as old as time, or at least as old as Star Wars. I have “gone to the…