At the DMEXCO conference, Microsoft announced a significant addition to its advertising suite—Video and Connected TV (CTV) ads. The tech…
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Microsoft Advertising has launched a new video ad offering called Video and Connected TV (CTV) ads. You can use this…
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Microsoft’s chief product officer Panos Panay is leaving the company and with that there were some internal leadership changes. Including…
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Microsoft is launching two new automated bid strategies to help “advertisers reach their target audience with minimal effort”: Maximize conversion:…
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Microsoft has been criticised after publishing an AI-generated obituary for NBA star Brandon Hunter. The former Boston Celtics and Orlando…
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Microsoft announced a new conversational question answering model that outperforms other methods, answering questions faster and accurately while using significantly…
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Microsoft Advertising Editor has rolled out in-market audiences across all of its markets in EMEA, APAC, and LATM. The platform…
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Despite all the data showing that Microsoft Bing has not gained any market share since it launched Bing Chat in…
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In June, we reported that Microsoft Advertising would require advertiser identity verification. Well, Microsoft posted an update relaxing those requirements…
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Microsoft is not banning ads from unverified marketers after all. Instead, the company will only pause ads in a few…
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