Metas

SEO

Meta’s New Ad Tools Promise More Precise Customer Targeting

Meta is rolling out ad platform upgrades for Facebook and Instagram. The updates, coming in the next few months, focus…

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SEO News

Meta’s ad attribution update gives clearer view of conversions

Meta has introduced new attribution settings in its Ads platform, allowing advertisers to distinguish between all conversions and first-time conversions.…

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SEO

Meta’s AI Assistant: Reshaping SEO with Google & Bing | IMSR

Get ready to ditch the app-hopping! Meta’s AI assistant, powered by the impressive Llama 3 model, is changing the search…

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SEO News

Meta’s new partnership with Amazon streamlines conversion process for advertisers

Meta has rolled out a new feature that simplifies the conversion process for Amazon sellers. Shoppers in the U.S. can…

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SEO News

Testing Meta’s AI-powered Advantage+ targeting: What we learned and what to expect

If there is one thing Meta has been pushing on paid social practitioners over the past couple of years, it’s…

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SEO News

Meta’s first generative AI-powered tools for advertisers are here

Meta Ads Manager has started rolling out its first generative AI-powered features for advertisers. The new tools, which have been…

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SEO News

Meta’s new chatbots set to improve targeted ad capabilities

Meta is launching a range of AI-powered chatbots that could improve its targeted advertising capabilities. The chatbots, which could come…

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SEO News

Meta’s ad revenue is up 4.3% in Q1

The “year of efficiency” for Meta is starting out relatively decent in terms of revenue, with a 3% increase overall.…

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