Max

Google Ads will transition the functionality of Smart Campaign into Performance Max campaigns in the coming months. Google said “Performance…

Google is discontinuing its Smart Campaigns offering and integrating its features into Performance Max campaigns. Why we care. This shift…

Google introduces AI tools for Performance Max, enhancing reporting, creative capabilities, and brand safety measures for advertisers across multiple campaign…

Microsoft Advertising is rolling out brand lists for Performance Max campaigns. “Brand lists allow greater control over brand image and…

Microsoft Ads is rolling out a new feature called “brand lists” for Performance Max (PMax) campaigns. It promises more control…

Google is testing a new ads insights box and report that shows target ROAS insights for Performance Max and Standard…

Performance Max is a versatile campaign, but understanding the nuances and adapting it to the account you’re working on can…

Google expanded Performance Max to help merchants drive sales directly through online marketplaces, such as Amazon. The big picture. Performance…

Google has launched a new advertising program called Performance Max for Marketplaces, making it easier for sellers on major e-commerce…

Google Ads has posted its first new features announcement in its help section in over two months. This was to…