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SEO Forecasting: What Is It & Why Does It Matter?

What Is SEO Forecasting?  SEO forecasting is when you predict future rankings, search traffic, and value from your SEO efforts. …

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SEO

How Much Do Google Reviews Really Matter? A LOT!

Your small business is online – and when people look at you, you want to be their first choice! But…

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SEO

How Much Do Google Reviews Really Matter? A LOT! – Digital Freak

Your small business is online – and when people look at you, you want to be their first choice! But…

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SEO News

What Are SEO Benchmarks, & Which Ones Actually Matter?

To set goals and track and measure your performance in any campaign, you will need key performance indicators (KPIs) and…

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SEO

Do Link Relevancy and Authority Still Matter in 2023?

High-quality links have been a big deal for SEO strategies ever since Google’s inception in 1998.  Before that, search engines…

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SEO

Keyword Match Types Still Matter (Phrase & Exact Match Are Not Obsolete)

A powerful tool for managing ad spend, keyword match types help advertisers tailor their ad campaigns to the most relevant…

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SEO News

Why Social Signals Matter for SEO (It’s Not a Ranking Factor)

Social signals are all the engagement metrics (e.g., the number of likes, shares, or comments) your content gets on social…

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SEO News

Google: International SEO, CDN Location Does Not Matter

Google’s John Mueller said when it comes to international SEO and multilingual sites, the CDN’s location does not really matter…

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SEO

SEO Metrics That Matter to Your Clients – SEO Podcast

July 7, 2020   |   Posted by The In Search SEO Podcast You can keep up with the…

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SEO News

Do personas REALLY matter in content marketing?

Do you know who you’re selling to – and, by extension, who you’re targeting in your content marketing? If you’re…

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