marketers

Do you create short-form promotional videos on TikTok as part of your marketing strategy? If so, you should know that…

I find myself going back to traditional search over asking AI-based search for answers, and I was curious if I…

Enterprise Email Marketing Platforms: A Marketer’s Guide New! MarTech Intelligence Report: Learn more about email marketing platforms – what their…

MarTech’s latest publication of the “Enterprise SEO Platforms: A Marketer’s Guide” examines the market for SEO platforms and the considerations…

With the rise of ecommerce, consumers now have more choices than ever before and expect seamless and personalized experiences from…

Sometimes, all you need are ideas to get your creative juices flowing. So I want to give you marketing ideas…

New! MarTech Intelligence Report: Enterprise Identity Resolution Platforms: A Marketer’s Guide Editorial Advisor: Kim Davis, Editorial Director of MarTech Research, writing…

Google Analytics 4 (GA4) rebuilt the platform from the ground up with a new central focus on events, enhancing users’…

Search marketers earn anywhere from $60,000 to $220,000 in annual compensation (salary and bonuses), on average, according to a new…

Millennials and Gen Zers are set to dominate B2B buying committees this year, so keeping up with them is a…