Links

\You may have heard that backlinks act as credibility votes on Google (heck, we mention it on this blog all…

Local newspapers will link to anything. Seriously. Did you run the numbers and find that people in their state pay…

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Nofollow was introduced back in 2005 and came about as a reaction to blog spam comments. Believe it or not,…

Footer links are the links located in the section of content that appears at the bottom of most pages on…

Google Search is testing orange links, instead of blue links, in dark mode. This is more like a muted orange…

Google has made a small update to its crawl budget documentation page to add a best practice is to have…

Google Ads has a new asset type with enhancement features named business links. Google posted a new help document that…

There’s something uniquely upsetting about clicking a link that you expect holds the answers to all your questions only to…

This week’s Ask an SEO column comes from an anonymous asker: “What should a backlink profile look like, and how…