This post expands on something I discussed in my talk at MozCon two years ago: I believe that a lot…
Read More »Keywords
I analyzed 300K keywords to understand what triggers AI Overviews. The results were predictable in some ways and wholly surprising…
Read More »What’s the ‘why’ behind the keywords your audience searches for on Google? In other words, what does a user hope…
Read More »One way in is to identify and rank for trending keywords before these big sites catch up and dominate the SERPs.…
Read More »Keywords are one of the most foundational parts of SEO. But if you don’t know how to use them, you…
Read More »Optimizing your Google Business Profile with the right keywords is the most efficient way to boost your local search visibility.…
Read More »Branded keywords used to be a reliable and affordable way for businesses to attract high-value customers looking for their brand.…
Read More »Google Ads announced a number of new features and updates to the ad platform this morning at DMEXCO in Europe.…
Read More »A few weeks ago, I optimized one of my blog posts for related keywords. Today, it gets an estimated 2,300…
Read More »What Is AI Keyword Research? Keyword research refers to identifying what words or phrases your target audience uses in search…
Read More »