We all know that strategic keyword targeting is central to successful SEO and paid search campaigns. The more your site…
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AI is sure to have fundamental ripple effects in SEO, but I’m predicting that the importance of establishing authority won’t…
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Estimated reading time: 13 minutes Marketing campaigns can be tricky. Looking at numbers like conversion rates, click-through rates, cost-per-click, user…
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Google doesn’t publish SERP feature data. As a result, when it comes to SERP features, SEOs are left scratching their…
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May 24, 2023  |  Posted by Darrell Mordecai Google doesn’t publish SERP feature data. As a result, when…
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Ever wonder how Google understands what you mean when you type a single keyword into the search bar? For example,…
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Janet Peischel Have you ever noticed how when you type a query on Google, it shows you the products that…
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What is User Intent? User intent, also known as search intent or query intent, refers to the primary goal or…
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July 25, 2018 Â | Â Posted by Mordy Oberstein There is a basic topic that every SEO needs to…
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August 27, 2018 Â | Â Posted by Mordy Oberstein Google’s early August algorithm update was one the most drastic…
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