intent

SEO News

What Is Search Intent? How to Identify It & Optimize for It

What Is Search Intent? Search intent is a user’s main goal when they enter a query into a search engine,…

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SEO News

Yoast x Semrush: Keyword difficulty and intent straight in your Yoast SEO

Take your content strategy to the next level with expanded Semrush insights in the Yoast SEO plugin! Simplify your SEO…

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SEO News

What Is Keyword Intent? An Overview & How to Identify It

What Is Keyword Intent? Keyword intent (also known as search intent) is the reason why a user enters a specific…

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SEO

What Is Keyword Intent and How Does It Impact Your Conversion Rate?

Keep location & language in mind If you’re tracking globally, word choice matters. For instance, in the UK, you push…

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SEO

Study: Google AI Overviews Links Mostly Link To Informational Intent Pages

Did you know that 96% of the links Google displays and shows in the AI Overviews link to content that…

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SEO News

Shift Happens: 7 Examples of Search Intent Shift (+ How To Identify It)

Google’s search results aren’t set in stone—they’re always changing. But when there’s a major change in search intent for a…

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SEO News

Leverage Search Intent & Boost Your Visibility With These Expert SEO Strategies

Struggling to rank for your target keywords? You’re not alone. The SEO landscape is more complex than ever, with search…

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SEO News

How to drive SEO growth with structure, skimmability and search intent

B2B content contains a Catch-22: You need to write for search to justify the expense to produce an evergreen asset…

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SEO

Build a Search Intent Dashboard to Unlock Better Opportunities

This dashboard is now a Swiss Army knife of data that allows you to slice and dice to your heart’s…

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SEO

SEO Strategies and Best Practices: Balancing Optimization with User Intent

In last week’s article about avoiding robotic language in content creation, I talked about the importance of writing in a…

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