Important

Schema.org is a collection of vocabulary (or schemas) used to apply structured data markup to web pages and content. Correctly…

Traditional rank tracking that only tracks the blue organic links doesn’t consider the varying heights of SERP features like Google…

There’s a lot of evolution in AI search happening in April!. As we move into May, we are seeing strong…

HTML meta tags have been called one of the most important aspects of SEO for quite a long time. And…

Personal branding lets you take charge of your digital footprint, ensuring that what people find when they search for you…

Google’s Gary Illyes confirmed at a recent search marketing conference that Google needs very few links, adding to the growing…

Gary Illyes from Google spoke at the SERP Conf on Friday and he said what he said numerous times before,…

Schema markup plays a pivotal role in how your content is understood and displayed by search engines. As such, understanding…

This has been an exciting past month in Generative AI and Search! We released exclusive findings on Perplexity. Our Generative…

Some Google advertisers are convinced Ad Strength is a pointless metric that should be ignored. The diagnostic tool, touted by…