SEO managers are responsible for developing the strategy to improve a website’s search visibility and organic traffic. But what exactly…
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What are the best marketing books? To find out, I asked 26 marketers (from Ahrefs and elsewhere) to recommend a…
Read More »Buyer intent keywords (or buyer keywords, high intent keywords) are search terms that suggest a user is ready to make…
Read More »OpenAI today announced SearchGPT, its long-awaited search product. SearchGPT is a “temporary prototype” and limited to just 10,000 users at…
Read More »SEO specialists are responsible for improving a website’s visibility in organic search results. But what exactly do they do? What…
Read More »The most recent Helpful Content Update (HCU) concluded with the Google March core update, which finished rolling out on April…
Read More »SEO guarantees are one of the biggest tools agency sales teams use to turn prospects into clients. But they can…
Read More »Personal branding lets you take charge of your digital footprint, ensuring that what people find when they search for you…
Read More »The customer data platform (CDP) is one of the fastest-growing categories of business technology today. To understand why, you have to look…
Read More »Google Search Generative Experience (SGE) has come a long way since its experimental launch in May 2023. Starting out by…
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