A new study shows that readers prefer simple, straightforward headlines over complex ones. The researchers, Hillary C. Shulman, David M.…
Read More »Headlines
If you’ve ever tried using avatars or buyer personas to write a Google Ads headline, you know it can be…
Read More »
Reading Time: 6 minutes According to Ahrefs, 96.55% of web pages get zero traffic. While you can’t control whether search…
Read More »
Most people know that using clickbait headlines to get people to visit your page is a pretty bad idea. People…
Read More »
Google’s Ginny Marvin confirmed that Google Ads is testing placing ad headlines in your ad descriptions. This was spotted by…
Read More »
Is there an SEO benefit, a search ranking benefit, to putting numbers in your headlines? Such as the “10 best…
Read More »
Your SEO headline is crucial for standing out in search and generating clicks to your site. Writing great headlines can…
Read More »
How do you improve your writing and create not only an effective headline but also a memorable one? It doesn’t…
Read More »
