Guide

With Google getting a whopping total of six algorithmic updates and four core updates in 2023, you can bet the…

**** it or hate it, Artificial intelligence is here. It’s forever changing the way that we do digital marketing. Content…

What Is an Impression? Impressions refer to the total number of times a user sees an ad, video, image, or…

Just because your website ranks well on desktop search results doesn’t mean it’s the same for mobile search. Desktop and…

Want to make your pages rank high on Google? You won’t be able to do that if you don’t know…

Calculating website value means weighing multiple financial and site performance metrics.  Site health. Traffic value. Monthly profits. Marketplace trends. These…

What Is Business Marketing?  Business marketing involves promotional activities designed to engage, attract, and retain customers. Not every business marketing…

What Is Video Marketing?  Video marketing is when you use video content to promote a brand, product, service, or cause. …

Digital public relations (PR) is similar to traditional PR but uses online channels to reach a broader audience. In this…

In SEO, content is king. Aside from creating new and valuable content, the existing content on your website should also…