GA4 proves to be an incredibly valuable tool, offering extensive insights into your website’s performance. While certain metrics and dimensions…
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Google released the GA4 Reports Builder for Google Analytics, an extension designed for Google Sheets. I’m excited to share that…
Read More »July 1, 2023, officially marked the end of Universal Analytics and the beginning of a new era– Google Analytics 4…
Read More »With Universal Analytics being gradually phased out, now is the best time to get to know Google Analytics 4. Google…
Read More »Sentiment for Google Analytics 4 has not been overwhelmingly positive: To say the least: But Universal Analytics (UA) isn’t coming…
Read More »What Is Google Analytics? Google Analytics is a free website analytics tool that helps marketers better understand their site’s overall…
Read More »I posted a poll on Twitter asking if SEOs thoughts on Google Analytics 4 (GA4). 50% said they “hate it”…
Read More »It has been hard to not hear about or talk about GA4 over the past year. It has been one…
Read More »With the official sunset of Universal Analytics (UA), businesses are now expected to have Google Analytics 4 (GA4) up and…
Read More »Marketers have been pulling their hair out trying to get to grips with Google Analytics 4 – fortunately, we’ve got…
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