Recent findings by SEO professionals suggest that Google has recalibrated its local search algorithm, placing more emphasis on a business’s…
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This article originally appeared in my Rank Theory newsletter where it was called “Google is Full Of Shit And If…
Read More »Danny Sullivan, Google’s Search Liaison, confirmed on X that follower count is not used as a search ranking factor by…
Read More »Yes, H1 tags are a Google ranking factor, but they are not as important as they used to be. In…
Read More »Web developers often spend significant time optimizing page speed to improve user experience. In the past, Google gave higher rankings…
Read More »Does syndicated content affect organic search rankings? In some cases, syndicated content is viewed as spam. In others, it can…
Read More »For years, many in the SEO industry operated under the assumption that making a website mobile-friendly would boost search rankings.…
Read More »Recent updates to Google Search documentation have led to speculation about the importance of HTTPS and Page Experience for search…
Read More »Inbound links, ordinarily considered a positive thing for SEO, may cause problems if too many come from the same domain.…
Read More »Google search ranking factors can gain and lose prominence over time. A factor that carried a lot of weight with…
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