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SEO

Facebook Ad Scheduling Strategies

Facebook ads serve as a powerful marketing tool in the digital space, reaching a broad and diverse audience. Facebook’s sophisticated…

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SEO

Optimising Landing Pages for Facebook Ads: Closing the Conversion Loop

Landing pages are a critical component of Facebook advertising, serving as the designated platform where your potential customers land after…

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SEO

Using Facebook Lead Generation Ads to Grow Your Business in 2024

  Have you ever thought about using lead generation campaigns in Facebook Ads? I thought you’d say that… forget everything…

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SEO

The Power of Facebook Pixel: Harnessing Data for Optimal Ad Performance

The Facebook Pixel is a crucial tool in digital advertising, powering data-driven marketing strategies. It tracks and analyses visitor actions…

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SEO

Facebook Retargeting Ads: Engaging and Converting Your Website Visitors

Retargeting ads, also known as remarketing ads, are a powerful advertising tool designed to re-engage your website visitors. These strategically…

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SEO

How to Set Up a Successful Facebook Advertising Campaign: A Step-by-Step Guide

Facebook advertising has revolutionised the way businesses approach marketing, offering unparalleled targeting options and a vast, diverse audience. Leveraging Facebook’s…

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SEO

The Art of Audience Targeting: Tips for Reaching the Right People on Facebook

Audience targeting on Facebook is not only pivotal but also a strategic endeavour that can significantly propel your business to…

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SEO

New Study: Instagram Reels Outperform TikTok & Facebook Videos 

In a new study across thousands of global brands, Instagram Reels are running circles around all other types of video…

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SEO News

Building a winning Facebook and Instagram strategy for 2024

Advertising on Meta presents unique opportunities that Google Ads doesn’t offer. Whether your goal is lead generation or ecommerce, Menachem…

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SEO News

Facebook rolls out ‘Link History’ for all users – and uses data for targeted ads

Facebook has started archiving all users’ link history globally on both Android and iOS devices. While users have the option…

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