Exclusions

SEO News

Google brings negative keyword exclusions to Performance Max

Google will launch campaign-level negative keywords in Performance Max (PMax) later this year. This will help brands better fine-tune ad…

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SEO News

Google Ads Now Limits Country Exclusions To 120

Google Ads now limits the number of country-level exclusions you can add to your ads to 120 countries. This is…

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SEO News

Google Ads New Brand Restrictions For Search & Brand Exclusions For Performance Max

Google Ads announced that new brand settings are rolling out for Search and Performance Max campaigns. Specifically, brand restrictions for…

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SEO News

How to think about brand exclusions for Performance Max

Sometimes, the disconnect between Google Ads and the primary user base is so strong that you can almost feel it.…

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SEO News

Google Ads Performance Max Adds Brand Exclusions, Page Feeds, Video Creation & More Reporting

Google Ads announced four new features coming soon to Performance Max, including campaign-level brand exclusions, page feeds, video creation tools,…

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SEO News

Google Ads Content Exclusions Do Not Hurt Organic Search Rankings

Google Ads has a boatload of policies, like you’d imagine, and some of those policies are around content exclusions like…

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