Decision

For years, Google had been preparing advertisers for the eventual phase-out of third-party cookies. These cookies, which allow advertisers to…

If you’ve been involved in any sort of marketing over the past 20 to 30 years, you’ve no doubt heard…

Decision fatigue refers to the progressive decline in the quality of choices made by an individual, brought on by the…

Microsoft is not banning ads from unverified marketers after all. Instead, the company will only pause ads in a few…

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Cases, life hacks, researches, and useful articles Don’t you have time to follow the news? No worries! Our editor will…

Michael Schechter, the Vice President, Growth and Distribution at Microsoft and Bing, posted this photo on Twitter. It is of…