Google rolled out a Chrome extension designed to help advertisers troubleshoot their Enhanced Conversions setup called EC Assist. Why we…
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Meta has introduced new attribution settings in its Ads platform, allowing advertisers to distinguish between all conversions and first-time conversions.…
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Google posted a notice that it fixed an issue where Google Analytics, GA4, would sometimes not credit the proper conversion…
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Google Ads are designed to drive actions. These actions are also called conversions and include things like product purchases, event…
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Businesses of all types invest significant resources into paid advertising campaigns to drive traffic and, ultimately, conversions. However, achieving the…
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The recent shift from “conversions” to “key events” in (GA4) represents a significant change that digital marketers, especially SEO professionals,…
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People rely on other people’s experiences and recommendations about the product they want to buy. And, reviews can play a…
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Reading Time: 8 minutes You’ve been running a comprehensive search engine marketing campaign comprising SEO and Google ads for your…
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Reading Time: 8 minutes You’ve been running a comprehensive search engine marketing campaign comprising SEO and Google ads for your…
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What Is Website Marketing? Website marketing is the promotion of a site to increase its traffic and awareness. Strategies to…
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