Google will soon make significant changes to its Google Ads API, simplifying the process of uploading conversion adjustments. Why we…
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Meta urges advertisers to link GA4 data, claiming a 22% conversion boost. Integration offers insights but has limitations. Meta encourages…
Read More »Google sent out notices via email to Google Merchant Center merchants about a change to how Google collects and uses…
Read More »Google Merchant Center will soon track conversion events beyond those attributed to clicks on Shopping free listings, including conversions from…
Read More »Google seems to be rolling out new WordPress specific conversion code for Google Ads. This seems like a Google Tag…
Read More »Are you tired of pouring money into Google Ads campaigns with poor conversion rates? You’re not alone. Many businesses struggle…
Read More »Microsoft sent emails to some Microsoft Advertising advertisers to let them know that if they have run an import from…
Read More »Microsoft Advertising is rolling out a new feature that lets advertisers import conversion goals from Google Ads to optimize their…
Read More »Editor’s note: On March 21, 2024, Google announced “conversions” would be renamed as “key events.” GA4 will continue to use…
Read More »A well-optimised Facebook Ads Sales Funnel is crucial to the success of any digital marketing campaign. It’s the pathway that…
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