Click rate and click-through rate are email marketing metrics that reveal how engaging your campaigns are. Understanding and optimizing these…
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Today we’re welcoming Yoast AI Optimize to our family of AI features. The AI features are designed to make SEO…
Read More »![What Is a Good Cost per Click? [Formulas & Tips]](https://static.semrush.com/blog/uploads/media/82/58/8258276bb643c364ced933171d620f82/38557b1f02a5a30b6d3cd04860a341e8/AD_4nXecpVhfl-vMKyc09ETUDXUi_KpwwkUkxrQ2lVrJ-mSa3rDwM9l_yCIAmhp7Hf_03Vq0FICOYeDgE33hI_Dl727_gA6qsaR8P6-XMsPn2FU2KperWhIMMrfW_3ApMteg518luuvw0pY5e1eTxM48uxO6BRRb.png "What Is a Good Cost per Click? [Formulas & Tips]")
A good cost per click (CPC) is one that allows you to achieve your target goal for a given ad…
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This week, I posted the monthly Google Webmaster report and we had more search ranking volatility over the weekend. Google…
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Rand Fishkin has come out with his 2024 edition of the Google zero click study and it shows that in…
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A majority of Google searches – 58.5% in the U.S. and 59.7% in the EU – result in zero clicks. A…
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The perfect click refers to a click from a SERP that takes the user directly to the single best webpage…
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The new year will be here before you know it, and it’s set to bring monumental changes to the world…
Read More »![Click Through Rate (CTR) Is A Ranking Factor – [rank theory]](https://www.ranktheory.com/wp-content/uploads/2023/12/email.jpg "Click Through Rate (CTR) Is A Ranking Factor – [rank theory]")
This article originally appeared in my Rank Theory newsletter where it was called “Google is Full Of Shit And If…
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A few months ago, we reported that Google Ads may disapprove some ads for using third-party click-tracking services that are…
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