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Google SGE could cost publishers $2 billion in ad revenue

Google’s Search Generative Experience may result in a substantial loss of advertising revenue for publishers, potentially amounting to $2 billion.…

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SEO

Brand Breakdown: Winning the $390 Billion Car Insurance Search Market

The direct written premiums in the US auto insurance market are projected to reach $390 billion by 2030 according to…

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SEO News

Google Checks 4 Billion Host Names Each Day For Robots.txt

Did you know that Google Search checks about four billion host names each and every day for robots.txt purposes? Gary…

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SEO

LinkedIn Reaches 1 Billion Members, Unveils AI Job Search Tools

LinkedIn unveils AI-powered Premium update to provide personalized career guidance for professionals navigating evolving work landscape. LinkedIn celebrated reaching 1…

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SEO News

IndexNow Celebrates Two Years With 1.4 Billion URLs Submitted Daily

Established two years ago with the primary objective of streamlining how websites signal their content changes to search engines, IndexNow…

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SEO News

Amazon’s ad services revenue rises 26%, bringing in more than $12 billion in Q3

Amazon generated $12.06 billion from its advertising services in the third quarter of 2023. The figure marks a 26.3% increase…

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SEO News

Meta ad revenue fuels blowout Q3, $11.6 billion in profits

Meta’s third-quarter revenue jumped 23% to $34.15 billion, the latest indicator of a rebound in digital advertising. Meta, the parent…

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SEO News

$84 billion of ad spend lost due to ad fraud in 2023

Ad fraud will cost marketers $84 billion this year – 22% of all online ad spend. This figure is expected…

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SEO News

CTV ad spend hits record-breaking $1 billion in June

Connected TV advertising broke records after ad spend reached $1 billion in June, according to a report by ad-research company…

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SEO News

Amazon’s ad services revenue rises 22%, bringing in more than $10 billion in Q2

Amazon generated $10.68 billion from its ad services in the second quarter of 2023. The figure marks a 22% increase…

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