I analyzed 300K keywords to understand what triggers AI Overviews. The results were predictable in some ways and wholly surprising…
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SEO managers are responsible for developing the strategy to improve a website’s search visibility and organic traffic. But what exactly…
Read More »SEO specialists are responsible for improving a website’s visibility in organic search results. But what exactly do they do? What…
Read More »The most recent Helpful Content Update (HCU) concluded with the Google March core update, which finished rolling out on April…
Read More »We analyzed 208,085 webpages to learn more about Core Web Vitals. First, we established benchmarks for Cumulative Layout Shift, First…
Read More »We analyzed 3.6 billion articles to better understand evergreen content. Specifically, we looked at a number of different factors (including…
Read More »Google says its algorithm takes more than 200 signals into consideration when ranking webpages. But Google doesn’t list all of…
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