Mikhail Parakhin is stepping down from his role as the head of Bing Search and Microsoft Advertising and may be…
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Mikhail Parakhin, the head of Bing Search and Microsoft Advertising, is stepping down from that role as Parakhin “decided to…
Read More »Whether you call it AI, automation, machine learning or similar terms, PPC ad platforms are embracing and standardizing it. This…
Read More »Starting your first LinkedIn advertising campaign can be tricky. The platform’s ad management functionality differs from other platforms, like Facebook…
Read More »While Microsoft has offered tools to import your Google Ads campaigns into Microsoft Advertising, including PMax import tools – now…
Read More »Microsoft Advertising is piloting a new user interface for select users. The platform is yet to confirm a timeline of…
Read More »Amazon apologized to advertisers after its automated advertising system charged them to promote products they couldn’t sell. The retail giant…
Read More »Microsoft seems to be rolling out a new Microsoft Advertising console design. The new interface is more modern and possibly…
Read More »In September, Microsoft told us they would add Copilot to Microsoft Advertising to help advertisers create and optimize their ads.…
Read More »Artificial intelligence (AI) is changing how we approach marketing and advertising. By harnessing machine learning and ******, AI allows computers…
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