Advertising

LinkedIn is a powerful way to connect with a targeted B2B audience through its advertising capabilities. However, LinkedIn ad campaigns…

Two groundbreaking developments have taken center stage in the ever-evolving digital advertising landscape: Performance Max and Google’s Black Box. These…

Businesses have recognized the importance of informed decision-making when it comes to purchasing. Thus, marketers rely heavily on data analytics,…

In June, we reported that Microsoft Advertising would require advertiser identity verification. Well, Microsoft posted an update relaxing those requirements…

Identifying Opportunities in a Cookie-less World In Part 1 of this series, we explored the disruption and impact that impending…

Google recently released a comprehensive guide to help marketers better understand and utilize Responsive Search Ads (RSAs). The guide provides…

There’s a lot to learn about online advertising. It includes multiple formats and spans numerous platforms. In this beginner’s guide,…

Meta has offered to get consent from all users in Europe before collecting their data for targeted advertising purposes. The…

Social media advertising is digital advertising that uses social media channels (including Facebook, Instagram, TikTok, and LinkedIn) to show ads…

ecDigi is the best e-commerce platform for businesses of all sizes. Our secure, reliable, & easy-to-use platform will help you…