YouTube recently analyzed over 8,000 top ads using AI to identify current trends in advertising. According to Anne Marie Nelson-Bogle,…
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Great ad copy is crucial for Google Ads success, but the rules of engagement can be elusive. Optmyzr analyzed over…
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Google is testing showing the last time you viewed an ad, a Google Local Service Ad, by adding a label…
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Google is testing that new large ad and organic label headers design but this time having the header stick to…
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Blog / SEO Industry News / AI Overviews Research: Google Ads in the AIO-inclusive SERPs Google’s AI Overviews (AIOs) have…
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Google Ads offers several ways to create audiences, with custom segments being the most flexible and powerful option. However, most…
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Some advertisers are reporting issues with Google Ads’ GCLID (Google Click Identifier) offline conversion uploads, starting on Sept. 12. Although…
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I am seeing a spike in complaints from the PPC community around there being an increase in fraudulent traffic from…
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Google Ads announced what it calls “confidential matching.” Confidential matching is a “way to securely connect your first-party data for…
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For the original iTunes version, click here. Well over a week after the Google August 2024 core update finished,…
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