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SEO

How to Prepare Your Website for Upcoming European Accessibility Act (EAA) Regulations

New European Accessibility Act (EAA) regulations will go into effect in June 2025. The EAA includes considerations for digital accessibility…

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SEO

Building Inclusive Brands: The European Accessibility Act and Marketing Best Practices – Builtvisible

The EAA: A Quick Summary The primary goal of the European Accessibility Act is to remove more barriers for the…

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SEO News

Top 7 Google Ads and SEO synergies you should act upon

Throughout my career, I’ve noticed SEO and PPC teams rarely sync and share data and strategies to support each other.…

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SEO

The Impact of the EU Digital Markets Act on SEO

The EU Digital Markets Act (DMA) was designed to level the playing field in the digital sector by setting clear…

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SEO News

Google Ads best practices: The good, the bad and the balancing act

PPC best practices come from a variety of places. Some of those sources are: Google Ads reps. The Help Center.…

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SEO

How the Marketplace Fairness Act Affects The SEO Industry

Digital marketing has reshaped the face of commerce. The landscape has changed dramatically from one-click shopping carts to global advertising…

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SEO News

How to use PPC to act on (or respond to) unplanned publicity

When your business is in the news or getting attention online, it’s an opportunity for PPC teams. If the publicity…

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SEO News

Google Removes Canada News Links In Response To Online News Act, Bill C-18

Google announced its decision to remove links to Canadian news from its Search, News, and Discover products in response to…

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SEO News

Mastering the delicate balancing act of marketing

As marketers, we often work in the liminal space between businesses and customers. For you to succeed, both must be…

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SEO

ChatGPT Ban Lifted: OpenAI Complies With Italian Privacy Regulations As EU AI Act Moves Forward

OpenAI has successfully met the Italian Garante’s requirements, lifting Italy’s nearly month-long ChatGPT ban. The company made several improvements to…

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