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Mahmoud Fathy: The Power of Productised Services – Lion Zeal


Want to launch your own service business or agency?

Mahmoud Fathy is the founder of ContentWish, an SEO content agency, that grew from 0 to $10,000 without even a website.

This is an inspiring episode for anyone looking to build a productised service, hire a team, and hustle to 6-figures. Never mind his 6-figure affiliate portfolio.

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Topics Covered

  • Who is Mahmoud Fathy? (1:11)
  • How Mahmoud started to scale (7:32)
  • The first hurdle: $0 to $3000 a month (9:30)
  • Would Mahmoud use the same strategy today? (13:08)
  • Mahmoud on starting his content service (15:26)
  • Starting a business without everything ready (18:08)
  • Mahmoud’s mindset advice (20:38)
  • How Mahmoud realised the potential of his business (23:21)
  • Why should you choose Mahmoud’s service? (27:33)
  • Difficulties with hiring good writers (36:08)
  • Selling a productised service (48:37)
  • Mahmoud’s way of managing expectations (51:26)
  • How much content for a starting point? (53:10)
  • How does Mahmoud make money from his service? (58:08)





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