****: Nov 7, 2024 1:00 EDT (10:00PDT)
Speakers:
Matt Bohn,
Former Senior Manager,
Events & Field Marketing, DRATA
Stacy Combest,
Manager, Webinar Marketing, Hootsuite
Virtual events and webinars don’t stop when the live stream ends! That’s just the tip of the iceberg. When your speakers leave the stage, your on-demand strategy kicks in. You can maximize ROI from your event for months to come if you just use the right strategies. In this session, two webinar marketing experts will guide you through the playbooks they use to extend the life of their webinars. Discover how to turn your virtual events and webinars into valuable, on-demand assets that drive ongoing engagement. Learn how to use Goldcast’s on-demand features to ensure your content continues delivering results long after the live event.
Join webinar and on-demand experts, Stacy and Matt, as they dive into real-world examples of how they’ve used on-demand strategies to maximize ROI and create 24/7 engagement. They’ll share tried and true tactics they’ve used at Hoostuite and Drata to propel on-demand views. We’ll cover how you can seamlessly integrate lead nurturing, personalized follow-ups, and social media to create a successful and scaleable on-demand strategy.
Join the discussion live to learn:
- How to Maximize the Lifespan of Your Webinars: Discover ways to repurpose your live event content for on-demand engagement, ensuring it delivers value long after the event has ended.
- Ways to Repurpose with Purpose: Go beyond snackable clips—discover how Goldcast’s on-demand features can keep your event content relevant and impactful.
- Strategies for Seamless Lead Nurturing and Follow-Up: Understand how to integrate personalized, automated follow-ups into your on-demand strategy.
- Scalable ROI Measurement: Explore Goldcast’s powerful analytics and reporting tools to track performance and measure ROI of on-demand.
- Real-World Success Stories: Hear directly from Stacy and Matt as they walk you through their successful on-demand event strategies, offering practical tips and real examples to implement in your own campaigns.
Register now