AI-Powered Marketing in 2024: A Playbook for Success

Vernon September 21, 2023

0 1 minute read

****: Oct 24, 2023 1:00 EDT (10:00PDT)

Speakers:
Severin Nesselhauf,
Director of Marketing Strategy, MNTN

It’s no secret that B2B marketers have a challenging task in front of them: a niche audience, an often technical offering, and tighter budgets than their B2C counterparts. However, a recent survey has found that over 50% of B2B marketers have plans to increase their marketing budget over the next year – and they are looking to A.I. to help them succeed.

Join MNTN as they walk through how B2B marketers can utilize the rapidly evolving A.I. technology. They’ll share actionable tips about how to make the most of the current A.I. offerings and which tools are ready to be used today. From CTV to LinkedIn and beyond, you’ll come away with the A.I. playbook for them all.

Sponsored by MNTN
MNTN builds advertising software for brands to drive measurable conversions, revenue, site visits and more through the power of television.

MNTN Performance TV is the world’s first and only Connected TV advertising platform optimized for direct-response marketing goals. It redefines what advertisers can do with television, giving them the power to tie performance directly to their TV campaigns.

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