When the SEO industry began, the only way to learn was by sharing information in the community through forums, conferences and later through social media. If you were experimenting and doing SEO, you were an SEO expert!
To this day, the best way to learn SEO is to follow experts and experiment.
SEO changes so rapidly on a daily basis SEO books are difficult to keep up to **** with current practice, so social media and SEO conferences have always been the best sources for sharing and learning. And, following the right people is essential to make sure you are getting advice from people who really know their robots.txt from their rendering.
Following any one of the SEO experts on our list is a great starting point if you want to expand your knowledge and network, and to keep up-to-**** and to learn from the best.
This list is not meant to be exclusive, nor is it a complete and definitive list of everyone that does deserve recognition. So, if your name is not on here, it doesn’t mean that you are not an SEO expert or that we don’t value you – please don’t take it personally.
Search Engine Representatives To Follow
Google:
Microsoft Bing:
198 SEO Experts to Follow Right Now
SEO has always been a generous community through sharing research, findings and ways to improve ranking.
A minority of individuals go above and beyond to share their knowledge and are constantly active on social media answering questions and giving their time.
Here are some of those people.
Marie Haynes
Owner / Marie Haynes Consulting
Follow @Marie_Haynes on Twitter
Mordy Oberstein
Liaison to the SEO Community / Wix
Follow @MordyOberstein on Twitter
Dawn Anderson
Managing Director / Bertey
Read Dawn on Search Engine Journal
Dan Taylor
Head of Research & Development / SALT.agency
Follow @TaylorDanRW on Twitter
Read Dan on Search Engine Journal
Jes Scholz
International Digital Director / Ringier AG
Read Jes on Search Engine Journal
Fili Wiese
SEO Expert / SearchBrothers.com
Mark Williams-Cook
Director / Candour
Follow @thetafferboy on Twitter
Ruth Everett
Technical SEO Analyst / DeepCrawl
Follow @rvtheverett on Twitter
Read Ruth on Search Engine Journal
Tyler Reardon
SEO Manager / Chewy
Follow @TylerReardon on Twitter
Shelley Walsh
SEO Content Strategist / SEJ
Follow @theShelleyWalsh on Twitter
Read Shelley on Search Engine Journal
Carolyn Shelby
Technical SEO & News SEO / ESPN
Christoph C. Cemper
Founder and CEO / LinkResearchTools
Craig Campbell
SEO Trainer & Consultant / Craig Campbell SEO
Follow @craigcampbell03 on Twitter
Jackie Chu
Global SEO Lead / Uber
Jeff Ferguson
Partner / Amplitude Digital
Read Jeff on Search Engine Journal
Ross Hudgens
Founder & CEO / Siege Media
Follow @rosshudgens on Twitter
Cindy Krum
CEO & Founder / MobileMoxie
Jan-Willem Bobbink
Freelance SEO Consultant
Valentin Pletzer
Head of SEO / BurdaForward GmbH
Follow @VorticonCmdr on Twitter
Lily Ray
SEO Director / Path Interactive
Read Lily on Search Engine Journal
Suganthan Mohanadasan
Co-Founder & Technical SEO Lead / Snippet Digital
Follow @Suganthanmn on Twitter
Andrea Volpini
Co-Founder & CEO / Wordlift
Kristopher Jones
Founder / LSEO
Follow @krisjonescom on Twitter
Read Kristopher on Search Engine Journal
Taylor Berg
Senior SEO Manager / Talkspace
Follow @taylorannberg on Twitter
Brodie Clark
SEO Consultant / Brodie Clark Consulting
Read Brodie on Search Engine Journal
Motoko Hunt
President & International Search Marketing Consultant / AJPR
Read Motoko on Search Engine Journal
Barry Schwartz
President and Owner / RustyBrick
Adam Riemer
President / Adam Riemer Marketing, LLC
Follow @rollerbladeron Twitter
Read Adam on Search Engine Journal
Carrie Hill
Local SEO Specialist/Analyst / Sterling Sky Inc
JP Sherman
Manager of Search & Findability / Red Hat
Carolyn Lyden
Lead SEO + Owner / Search Hermit
Follow @CarolynLyden on Twitter
Read Carolyn on Search Engine Journal
Steven Kang
Founder / SEOSignalsLab
Follow @SEOSignalsLab on Twitter
John Shehata
Global VP – Audience Dev. / Condé Nast
Abby Hamilton
SEO Associate Manager / Merkle
Follow @abbynhamilton on Twitter
Read Abby on Search Engine Journal
Kevin Indig
Director of SEO / Shopify
Follow @Kevin_Indig on Twitter
Read Kevin on Search Engine Journal
Jamie Indigo
Technical SEO Consultant / Not a Robot
Follow @Jammer_Volts on Twitter
Read Jamie on Search Engine Journal
Max Prin
Head of Technical SEO / Merkle
Andy Betts
Executive Advisor and Consultant
Read Andy on Search Engine Journal
Claire Carlile
Digital Marketing Consultant / Claire Carlile Marketing
Follow @clairecarlile on Twitter
Andy Simpson
Local & Technical SEO
Follow @ndyjsimpson on Twitter
Damon Gochneaur
Founder / Aspiro Agency
Follow @DamonGochneaur on Twitter
Alexis Sanders
Senior SEO Manager / Merkle
Follow @alexisksanders on Twitter
Read Alexis on Search Engine Journal
Cyrus Shepard
Founder / Zyppy
Follow @CyrusShepard on Twitter
David Mihm
Founder / Tidings
Mindy Weinstein
Founder & CEO / Market MindShift
Follow @mindyweinstein on Twitter
Read Mindy on Search Engine Journal
Lukasz Zelezny
SEO Consultant & SEO Specialist
Follow @LukaszZelezny on Twitter
Krystal Taing
Solutions Engineer & Strategic Partnerships / Uberall
Follow on @krystal_taing Twitter
Tim Capper
SEO Consultant / Online Ownership
Marcus Tober
Founder & Chief Innovation Officer / Searchmetrics
Follow @MarcusTober on Twitter
Christina Brodzky
Founder & SEO Consultant / MediaSesh
Kelvin Newman
Founder / BrightonSEO
Follow @kelvinnewman on Twitter
Arnout Hellemans
Consultant / OnlineMarketThink
Aysun Akarsu
Data Scientist / DatAIzer
Follow @aysunakarsu on Twitter
Paddy Moogan
Co-Founder / Aira
Follow @paddymoogan on Twitter
Shaun Anderson
SEO Consultant / Hobo-web.co.uk
Bibi Lauri Raven
Link Builder / BibiBuzz
Follow @BibiBuzzCom on Twitter
Loren Baker
Founder / Search Engine Journal
Read Loren on Search Engine Journal
Rob Woods
Owner / Rob Woods Consulting
Izzi Smith
Technical SEO Analyst / Ryte
Dave Davies
Co-Founder / Beanstalk Internet Marketing
Follow @beanstalkim on Twitter
Read Dave on Search Engine Journal
Trond Lyngbø
Founder / Search Planet AS
Follow @TrondLyngbo on Twitter
Gerry White
SEO Director / RiseAtSeven
Casie Gillette
Sr. Director of Digital /KoMarketing
Read Casie on Search Engine Journal
Darren Shaw
Founder & President / Whitespark
Alan Bleiweiss
Forensic SEO Consultant / Alan Bleiweiss Consulting
Follow @alanbleiweiss on Twitter
Read Alan on Search Engine Journal
Jori Ford
Chief Marketing Officer / FoodBoss
Follow @chicagoseopro on Twitter
Bill Hartzer
CEO / Hartzer Consulting
Read Bill on Search Engine Journal
Andrew Optimisey
Founder / Optimisey
Amanda Jordan
Local Search Analyst / LOCOMOTIVE
Follow @amandatjordan on Twitter
Casey Markee
Founder / Media Wyse
Saijo George
SEO Strategy Director / Supple
Follow @SaijoGeorge on Twitter
Andy Drinkwater
Freelance SEO Consultant / IQSEO LTD
Wil Reynolds
Founder & VP of Innovation / Seer Interactive
Follow @wilreynolds on Twitter
Faye Watt
SEO Manager / Superdry
Oliver H.G. Mason
Freelance Technical SEO
Joe Hall
SEO Consultant & Principal Analyst / Hall Analysis LLC
Kate Toon
Founder / Stay Tooned Inc
Brian Harnish
Lead SEO / iLoveSEO
Follow @BrianHarnish on Twitter
Read Brian on Search Engine Journal
Martin MacDonald
Founder / MOG Media Inc.
Follow @searchmartin on Twitter
Maret Reutelingsperger
Inbound Marketing Consultant and SEO / Mobe Digital
Dr. Pete Meyers
Marketing Scientist / Moz
Ryan Jones
SEO Group Director / Razorfish
Read Ryan on Search Engine Journal
Nik Ranger
SEO Specialist / StudioHawk
Follow @nikrangerseo on Twitter
Aaron Bradley
Knowledge Graph Strategist / Electronic Arts (EA)
Jesse McDonald
Global SEO Strategist / IBM
Follow @jesseseogeek on Twitter
Read Jesse on Search Engine Journal
Orit Mutznik
Head of SEO / SilkFred
Jamar Ramos
Partner & COO / Crunchy Links
Andrew Charlton
Freelance SEO Consultant
Follow @bertiecharlton on Twitter
Kelsey Jones
Marketing Consultant, Owner / Six Stories & StoryShout
Follow @wonderwall7 on Twitter
Read Kelsey on Search Engine Journal
Jono Alderson
Special Ops / Yoast
Follow @jonoalderson on Twitter
Jessica Levenson
Head of Digital Strategy & SEO / Oracle NetSuite
Follow @guerillagirl on Twitter
Bryson Meunier
SEO Expert and Consultant
Follow @brysonmeunier on Twitter
Andrew Shotland
CEO / LocalSEOGuide.com
Follow @localseoguide on Twitter
Helen Pollitt
Managing Director & Lead SEO / Arrows Up
Follow @HelenPollitt1 on Twitter
Read Helen on Search Engine Journal
Nick Eubanks
Chief Strategy Officer / From The Future
Follow @nick_eubanks on Twitter
Areej AbuAli
Founder / Women in Tech SEO
Follow @areej_abuali on Twitter
Pedro Dias
Head of SEO / Reach PLC
Britney Muller
Founder / Data Sci 101
Follow @BritneyMuller on Twitter
Chuck Price
Founder / Measurable SEO
Follow @ChuckPrice518 on Twitter
Read Chuck on Search Engine Journal
Dan Shure
Consultant/Owner and Podcast Host / Evolving SEO
Martha van Berkel
CEO and Co-founder / Schema App
Follow @marthavanberkel on Twitter
Tomek Rudzki
Head of R&D, Technical SEO / Onely
Follow @TomekRudzki on Twitter
Shay Ohayon
Founder / Schema Mark App
Follow @SchemaMarkups on Twitter
Himani Kankaria
Ecommerce & Digital Marketing Consultant / eComKeeda
Follow @himani_kankaria on Twitter
Jason Mun
Director / Overdose
Jo Turnbull
Freelance SEO Consultant and Growth Marketer / SEO Jo Blogs
Dan Leibson
Chief Operating Officer / Local SEO Guide
Eric Enge
General Manager / Perficient Digital
Follow @stonetemple on Twitter
Read Eric on Search Engine Journal
Paige Hobart
SEO Team Director / ROAST
Follow @PaigeHobart on Twitter
Keith Goode
Sr. SEO Strategist / IBM
Bastian Grimm
CEO & Director Organic Search / Peak Ace AG
Ashley Berman Hale
Director of Technical SEO Consulting / DeepCrawl
Paul Shapiro
Global Director, Technical SEO / Condé Nast
Charly Wargnier
SEO, BI & Data Engineering Consultant
Jeremy Rivera
Freelance SEO & Digital Marketing Consultant
Follow @JeremyRiveraSEO on Twitter
Alli Berry
SEO Director / The Motley Fool
Elias Dabbas
Owner / The Media Supermarket
Follow @eliasdabbas on Twitter
Dave Sottimano
Owner & Director / David Sottimano Search Consulting
Niki Mosier
Head of SEO and Content / AgentSync
Omi Sido
Senior Technical SEO / Canon Europe
Will Critchlow
Founder and CEO / SearchPilot
Follow @willcritchlow on Twitter
Roxana Stingu
Head of SEO / Alamy
Follow @RoxanaStingu on Twitter
Grant Simmons
VP, Performance Marketing / Homes.com
Read Grant on Search Engine Journal
Eli Schwartz
Growth Advisor / Eli Schwartz
Read Eli on Search Engine Journal
Duane Forrester
VP of Industry Insights / Yext
Follow @DuaneForrester on Twitter
Read Duane on Search Engine Journal
Aleh Barysevich
Founder and CMO / SEO PowerSuite
Read Aleh on Search Engine Journal
Rachel Anderson
Technical SEO Analyst / DeepCrawl
Follow @rachelleighrva on Twitter
Gianluca Fiorelli
SEO & Digital Marketing Consultant / ILoveSEO.net
Heather Lloyd-Martin
CEO / SuccessWorks Search Marketing
Follow @heatherlloyd on Twitter
Read Heather on Search Engine Journal
Dave Smart
Technical SEO / Tame the Bots
Marianne Sweeny
Principal Consultant / BrightEdge
Steven van Vessum
VP of Community / ContentKing
Follow @Stevenvvessum on Twitter
Read Steven on Search Engine Journal
Dixon Jones
CEO / inLinks.net
Follow @Dixon_Jones on Twitter
Jess Peck
Digital Analytics, Senior Consultant / CVS Health
Ross Tavendale
Managing Director / Type A Media
Ammon Johns
Internet Marketing Consultant
Follow @Ammon_Johns on Twitter
Viola Eva
SEO Consultant & Founder / Flow SEO
Read Viola on Search Engine Journal
John Morabito
VP, SEO / Stella Rising
Follow @JohnMorabitoSEO on Twitter
Victor Pan
Head of Technical SEO / HubSpot
Upasna Gautam
Digital News & Platform Product Management / CNN
Follow @UpasnaGautam on Twitter
Arsen Rabinovich
Founder / TopHatRank
Follow @tophatarsen on Twitter
Ian Lurie
Digital Marketing Consultant / Ian Lurie Consulting
Aleyda Solis
International SEO Consultant and Founder / Orainti
Read Aleyda on Search Engine Journal
Luke Carthy
Ecommerce Growth Consultant
Follow @MrLukeCarthy on Twitter
Greg Gifford
Vice President of Search / SearchLab
Follow @greggifford on Twitter
Julie Joyce
Owner / Link Fish Media
Read Julie on Search Engine Journal
Patrick Stox
Product Advisor, Technical SEO, & Brand Ambassador / Ahrefs
Follow @patrickstox on Twitter
Bartosz Goralewicz
Founder & CEO / Onely
Follow @bart_goralewicz on Twitter
Read Bartosz on Search Engine Journal
Hannah Rampton
Freelance SEO Consultant
Follow @HannahRampton on Twitter
Robbie Richards
Founder / robbierichards.com
Follow @RobbieRichMktg on Twitter
Dave Rohrer
Founder / NorthSide Metrics
Ruth Burr Reedy
Vice President of Strategy / UpBuild
Eric Wu
Product Growth / Honey
Topher Kohan
Senior Manager SEO / Cox Automotive Inc.
Steph Whatley
SEO Manager / Blue Array
Stephan Bajaio
Chief Evangelist & Co-Founder / Conductor
Follow @stephanbajaio on Twitter
Read Stephan on Search Engine Journal
Jeremy Knauff
CEO and Founder / Spartan Media
Follow @jeremyknauff on Twitter
Read Jeremy on Search Engine Journal
Holly Miller Anderson
SEO Manager / SearsPartsDirect.com
Follow @millertime_baby on Twitter
Aymen Loukil
International SEO Consultant
Follow @LoukilAymen on Twitter
Alina Benny
Content SEO / Nextiva
Follow @alinacbenny on Twitter
Sam Underwood
Search Marketing Consultant
Follow @SamUnderwoodUK on Twitter
Annie Cushing
Senior Marketing Analyst / Annielytics
Follow @AnnieCushing on Twitter
Jim Boykin
CEO & Founder / Internet Marketing Ninjas
Dana DiTomaso
President & Partner / Kick Point
Follow @danaditomaso on Twitter
Dan Petrovic
Director / DEJAN Marketing
Roger Montti
Owner / Martinibuster.com and News Writer / Search Engine Journal
Follow @martinibuster on Twitter
Read Roger on Search Engine Journal
Debra Mastaler
President / Alliance-Link
Follow @debramastaler on Twitter
Jon Henshaw
Founder / Coywolf
Tony Wright
CEO / WrightIMC
Follow @tonynwright on Twitter
Read Tony on Search Engine Journal
Kim Doughty
SEO / RicketyRoo
Luke Davis
SEO Executive / Impression
Read Luke on Search Engine Journal
Jim Christian
CEO / Blush Digital
Natalie Arney
Digital Marketing Consultant & SEO
Michael Bonfils
Global Managing Director / SEM International
Follow @michaelbonfils on Twitter
Read Michael on Search Engine Journal
Michael King
Founder / iPullRank
Read Michael on Search Engine Journal
Kristina Azarenko
Founder, Ecommerce & Technical SEO Consultant / MarketingSyrup
Barry Adams
SEO Consultant / Polemic Digital
JR Oakes
Senior Director, Technical SEO Research / LOCOMOTIVE Agency
Rachel Costello
Technical SEO Consultant / Builtvisible
Follow @rachellcostello on Twitter
Read Rachel on Search Engine Journal
Tim Soulo
CMO / Ahrefs
Chris Boggs
Founder / Web Traffic Advisors
Read Chris on Search Engine Journal
Ross Simmonds
CEO / Foundation
Follow @thecoolestcool on Twitter
Matt Siltala
Founder & President / Avalaunch Media
Follow @Matt_Siltala on Twitter
Melissa Fach
Sr. SEO Content Manager at Cox Automotive – KBB, Autotrader
Read Melissa on Search Engine Journal
Micah Fisher-Kirshner
Director of SEO & Content / Turn/River Capital
Read Micah on Search Engine Journal
Simon Cox
Technical SEO Consultant / Cox and Co Creative
Read Simon on Search Engine Journal
Kaspar Szymanski
SEO Consultant and Co-Founder / SearchBrothers
Read Kaspar on Search Engine Journal
Shelly Fagin
Founder & SEO / Highly Searched
Follow @shellyfagin on Twitter
Read Shelly on Search Engine Journal
Marcus Tandler
Co-Founder & Chief Evangelist / RYTE
Glenn Gabe
SEO Consultant / G-Squared Interactive
Rhea Drysdale
CEO & Lead Strategist / Outspoken Media
Dan Brooks
SEO Consultant / Aira
Follow @seodanbrooks on Twitter
AJ Kohn
Owner / Blind Five Year Old
Sarah McDowell
SEO Content Specialist / Holland & Barrett
Koray Tuğberk GÜBÜR
Founder / Holistic SEO & Digital
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